Social Media Optimization (SMO) Checklist and Activities

Social media optimization (SMO) was originally designed to drive traffic from social media sites such as bookmarking sites and social networks. However, SMO is now significantly more important and not simply because social networking has grown but because SMO also improves SEO performance.

Here is the complete list of all major SMO Activities :

1. Blogging
2. Microblogging (e.g. Twitter)
3. Expertise Sharing (e.g. LinkedIn & Facebook etc.)
4. Forum Participation
5. Music/Audio sharing and Podcasting
6. Increasing traffic and ROI for sites
7. Social Networking & reaching target audience
8. Interest group participation
9. Create supporters for Causes and Events, etc
10. Yahoo Answers/Aol Answers
11. Internet Resource sharing (e.g. Bookmarking)
12. Image and Video sharing
13. Online Reputation Management
14. Community Participation ( Facebook , Twitter and Linkedin )
15. Inbound Link Building (Both follow and not followed links)

SMO boost your brand presence of different social networking sites a variety of social media tools, channels and platforms.